Negative Space – Older term in graphic design. It is the empty space or space with no print. In the day of film to plate this would be the colored in areas of the film.
Prior to straight to plate you did strip and plate making. Stripping up the negatives to make the plate. In high school in graphic design we did this.
Some also call them empty space. Sometimes called negative. The element of design helped with visual hierarchy.
Sometimes designs call for a lot of negative space, other times designs barely had any.
Negative space, also known as white space or empty space, is the area around and between the objects or elements in a graphic design composition that is intentionally left blank or unmarked. It is the space that exists between the various design elements, such as images, text, and other graphic elements.
Negative space is an important design element as it can help to create balance and harmony in a design, and can be used to draw attention to certain elements or to create contrast. It can also help to make a design feel more open, clean, and organized.
In essence, negative space is the absence of content in a design that creates visual interest and helps to communicate the message more effectively. It is a powerful tool for designers to create visually compelling designs that are aesthetically pleasing and easy to understand.
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